Translating Science Into Business Enterprise

The Founding Scientists

For over 14 years, we have made it our mission to collaborate with innovative practitioners, nutritional experts, and scientists to realize their concepts and ideas into life changing products and applications. This cultivated group called "The Founding Scientists," is what makes GHT the unique, robust and respected organization in industries of nutrition and health.

What that means for business enterprise
Successful diversification. Is highly sought but rarely acquired. Our unwavering commitment to the "Founding Scientists" provides us with the strategic positioning to continually introduce industry-leading discoveries to the global markets through our diversified group of companies, resulting in optimal and comprehensive market exposure on behalf of our "Founding Scientists" partners.

How that benefits every GHT product you buy
Unique. You may not always be abe to see it, smell it or taste it but it is the critical ingredient that makes every GHT product pioneering, relevant and more effective.

VISTA, Calif.-- April 11, 2012--Global Health Trax, Inc., which is developing an algal-based omega-3-based array of products in the coming months, is pleased to announce that it has joined the Global Organization for EPA and DHA Omega-3 (GOED).

During the latter half of 2012, Vista, Calif.-based GHT (www.ghthealth.com), an industry leader in nutritional supplements, will be bringing to market its AlgaeBio Omega-3 Origins™ products -- ultra-pure omega-3 fatty acid oils, sourced from marine algae, that include both EPA (eicosapentaenoic acid) and DHA (docosahexaenoic acid). GOED, headquartered in Salt Lake City, Utah, is a non-profit trade association focused on growing the global markets for EPA and DHA products.

“GOED represents the whitewater of the omega-3 sector, and we want to be wherever that whitewater, or cutting edge, is located -- now, or in the future, ” says Jim Rex, President and CEO of GHT. “We are looking not only to develop critical strategic relationships globally, but also to assume a recognized position in the industry when the time is right. ”

“We only see benefits resulting from this strategic move, ” adds Rex. “It’s been in our strategic planning for the past 12 to 18 months, and we’re very excited about this step. ”

GOED represents more than 100 of the world’s finest manufacturers, marketers, and supporters of EPA and DHA omega-3 fatty acids. GOED is committed to promoting the health benefits of EPA and DHA to consumers, while supporting public education and safety, establishing ethical business and product quality standards, and advancing government, health-care, and industry relations.

AlgaeBio Omega-3 Origins™, to be distributed and sold by GHT, is a premium product based on exceptionally high-grade omega-3 oils produced by Scottsdale, Ariz.-based Algae Biosciences Incorporated. The initial output of AlgaeBio Omega-3 Origins™ -- which will be available for both adults and children -- will contain equal parts of ultra-pure, vegetable-based EPA and DHA, at a blended ratio of 40 per cent. Because these marine algae are cultured through photosynthesis, AlgaeBio Omega-3 Origins™ will also include beneficial compounds such as phytosterols, chlorophyll, Vitamins C and E, and the carotenoids beta-carotene, lutein, and fucoxanthin.

“GOED is moving to the head of the class. It’s quickly becoming the premier resource for omega-3 knowledge, expertise, and networks. (Executive director) Adam Ismail is a great figurehead and spokesperson for the organization, ” says Rex. “Furthermore, the organization itself is attracting all of the brilliant minds in the area -- from the individuals who performed the initial research efforts over 50 years ago, to the individuals working on the current breakthroughs in the industry, to the business engines that will drive market share in the industry. ”

Of all the polyunsaturated fatty acids, EPA and DHA are considered to be the most beneficial to the human body -- particularly the heart, brain, joints, and cardiovascular system -- and even more so when taken in tandem.

DHA is especially important to babies’ visual and cognitive development, and is believed to protect against the increased risk of heart attack associated with stress and depression. EPA, meanwhile, is considered beneficial for many inflammatory and autoimmune disorders, including asthma, arthritis, and bowel disease. EPA and DHA are both essential for heart health, since they can lower blood pressure, reduce fat levels in the blood, and decelerate the development of clots.

“EPA and DHA have always been an acknowledged nutritional benefit, ” notes Rex. “However, the comprehensive benefits they play in the development and ongoing health of human beings are now coming to the forefront. ”

About Global Health Trax

As one of The GHT Companies, Global Health Trax (GHT) has been one of the most trusted names in the nutritional supplement field since 1997. Based in Vista, Calif., GHT provides an array of natural alternatives to help the body optimize and maintain a healthy digestive system, which serves as the gateway for comprehensive good health. GHT also offers complementary alternatives for improving the overall well-being of the body. From probiotics to enzymes to power antioxidant drinks to immunity support regimens, GHT is committed to delivering the best nutritional products for optimal wellness, longevity, and quality of life throughout the world.

Media Contact:

Mike Foitzik
(760) 542-3000
mfoitzik@globalhealthtrax.com

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