Translating Science Into Business Enterprise

The Founding Scientists

For over 14 years, we have made it our mission to collaborate with innovative practitioners, nutritional experts, and scientists to realize their concepts and ideas into life changing products and applications. This cultivated group called "The Founding Scientists," is what makes GHT the unique, robust and respected organization in industries of nutrition and health.

What that means for business enterprise
Successful diversification. Is highly sought but rarely acquired. Our unwavering commitment to the "Founding Scientists" provides us with the strategic positioning to continually introduce industry-leading discoveries to the global markets through our diversified group of companies, resulting in optimal and comprehensive market exposure on behalf of our "Founding Scientists" partners.

How that benefits every GHT product you buy
Unique. You may not always be abe to see it, smell it or taste it but it is the critical ingredient that makes every GHT product pioneering, relevant and more effective.

You're here: News / News-March-19-2012

Healthy, natural approach reflected in new Global Health Trax logo

VISTA, Calif.--March 19, 2012--In both a literal and a practical sense, health is this company’s middle name. And now, Global Health Trax, Inc. is providing some visual affirmation, too.

GHT (www.ghthealth.com), an industry leader in nutritional supplements, has completely redesigned its company logo -- with the company’s acronym in lower-case letters colored an appealing natural shade of green, and a leaf growing from the upper reaches of the “h. ” The world got its first look at GHT’s new logo during Natural Products Expo West, the leading trade show in the natural, organic, and healthy products sectors, which was held March 9 to 11 at the Anaheim Convention Center in Anaheim, Calif.

“We wanted our logo to reflect our company’s message of health, ” says Jim Rex, President and CEO of GHT. “The overall color of the logo, the cleaner look, the use of the leaf — they all speak to a healthy, green approach. ”

For 15 years, Vista, Calif.-based GHT has brought to market a wide array of natural alternatives to help the human body optimize and maintain a healthy digestive system, and improve overall health.

GHT’s parade of superior nutritional supplements began years ago with ThreeLac, a powerful probiotic formulation that promotes intestinal health, and continues today with the company’s latest coup — the vegetarian- and vegan-suitable Plant Based Vitamin D3.

GHT’s new logo also reflects another important aspect of the company -- its numerous all-natural products, including digestive enzymes, dietary fiber supplements, antioxidant drinks, and vital nutrients. “We wanted to develop a corporate identity that tells the world we use natural products, ” says Jesse Richardson, GHT’s Art Director, who developed the new logo. “We wanted a great symbol that speaks to our natural approach . . . and health in general. ”

About Global Health Trax

Global Health Trax, Inc. is located in Vista, California and has been a supplier to the health supplements industry since 1996. It is a leader in the Nutraceutical industry, with recognized expertise in the critical improvement and maintenance of the digestive system, which serves as the gateway to an overall healthy body. The company markets a widely recognized line of products featuring probiotics, enzymes, antioxidants and other pivotal Nutraceuticals focused on the health of the digestive system, as well as the overall well-being of the individual.

For more information about Global Health Trax’s new Vitamin D3 products, visit http://www.vitashine.com or the company’s website at http://www.ghthealth.com. Global Health Trax strongly recommends that consumers consult with their healthcare provider to determine which supplements are best suited to their individual health needs.

Media Contact:

Mike Foitzik
(760) 542-3000
mfoitzik@globalhealthtrax.com

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